January 31- February 9, 2025 / Washington DC, Convention Center

Jeep

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Overview

1940s

Born in the heat of battle, the Go Anywhere. Do Anything.® Jeep® Brand 4×4 emerged a hero to thousands of Allied soldiers around the world. The equally heroic civilian Jeep Brand vehicles of the 1940s firmly established the Jeep Brand as the undisputed leader in 4×4 technology.

2020s

The Jeep® Brand began its 80th year by reflecting the different needs of adventure lovers, bringing back a classic and introducing future-facing technology. The 2020s started with a bang, setting the tone for a decade that had much more in store.

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